Wapsi Square Forum

Lisa Eadicicco/DigitalTrends wrote:Unlike the Cupertino, Calif.-based company’s signature lowercase “i” branding, IBG Electronica will spell its smartphone’s name in all capital letters as IPHONE. Although Apple’s iPhone has been on the market since 2007, the Brazilian based electronics maker originally filed a patent for the IPHONE name back in 2000.



The company, which was formed this year and was previously known as Gradient, currently has exclusive rights to the title in its local market, Reuters reports, and will call the first model “Neo One.”